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The Cord Continues to Fray
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I’ve been writing for a long time now about how more and more people are cutting the cord, by ditching landlines and going exclusively mobile. And it seems the trend is accelerating reports El Reg. This also casts a big dollop of shiny doubt over the wisdom of any kind of quad play strategy. Consulting firm, Analysys, have written a new report on this called “The Acceleration of Fixed-Mobile Substitution in Western Europe: facts and figures”, which forecasts that among other nuggets, 50% of all European calls will be mobile by as soon as next year. In advanced mobile markets, like Finland, already 74.6% of calls are made from mobile phones. More traditionalist Germany has 24.3% of calls made from mobiles, but the common theme is the growth of mobile at the expense of landlines.
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